Boutique Pavilion by Zaha Hadid Architects For Cosmetics Label Il Makiage Opens in New York City


Boutique Pavilion by Zaha Hadid Architects For Cosmetics Label Il Makiage Opens in New York City, © Paul Warchol
© Paul Warchol

Zaha Hadid Architects, in partnership with photographer Paul Warchol, has expelled images of their boutique pavilion for a make-up code Il Makiage, located in a label’s store in SoHo, New York City

The pavilion coincides with a rising of Il Makiage’s new 800-piece makeup collection, and was designed to communicate a label’s “characteristically confidant striking identity.”


© Paul Warchol


© Paul Warchol


© Paul Warchol


© Paul Warchol






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© Paul Warchol
© Paul Warchol


© Paul Warchol
© Paul Warchol

The ZHA pavilion takes impulse from a particular pattern that wraps around a dilemma of Il Makiage packaging, manifesting as a method of folded monochrome constructional ribbons swapping between shimmer and matt surfaces. Each badge is rotated somewhat to emanate a energetic notice that draws visitors along a trail by a pavilion, and creates distinct, personal spaces along a route.


© Paul Warchol
© Paul Warchol


© Paul Warchol
© Paul Warchol

Lighting commissioned between swap ribbons and during a periphery of any counterpart serve adds to a abounding harmony of color, tone, and shade, worsening a knowledge of shoppers questioning a cosmetic collections displayed along a pavilion. 

We wanted to emanate an sourroundings tangible by a women distinguished by Il Makiage. A personal space that’s all about her, to name and request her makeup.
-Kar-Hwa Ho, Head of Interiors, Zaha Hadid Architects 


© Paul Warchol
© Paul Warchol

According to Metropolis, a pavilion will stay during a SoHo bend of Il Makiage for 6 months, before relocating to other markets. The pavilion is usually one outlay of a partnership between ZHA and Il Makiage, with a organisation set to pattern permanent stores for a tag in New York, Miami, and Washington DC.

News via: Zaha Hadid Architects

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